Gempler’s speaks your language.

Whether you’re a dairy farmer, landscaper, apple grower or other salt of the earth profession, we know what you need to get the job done. We’ve been serving hard-working folks like you since 1939 - yep, that’s 81 years. We're your online outdoor general store...carrying the tools & equipment you need plus clothing, footwear and other outdoor gear.


Count on us to treat you like a neighbor, every time you call. Help you find what you need, and ship it within 24 hours.

We're an independent, family owned business here to serve you.

Wisconsin Companies: Summers Christmas Tree Farm, Ebert's Greenhouse Village, Brix Cider

Win Me!

Coleman Tailgate Package

The Coleman Tailgate Package Includes: Coleman Broadband™ Mesh Quad Chair, Coleman Sportster® Propane Grill and Coleman Xtreme 5 Wheeled 50qt. Cooler

$209.97 Total Retail Value!

The Gempler's Advantage:

We ship most orders the same day we get them.

Our fulfillment center is state of the art, and we know you want to put our products to work for you as soon as possible.

We treat you like a neighbor, not a number.

Our real live phone reps are available toll-free 800-382-8473. They’ll help you select just the right products for your job, and guide you through every step of your order.

Family Owned & Focused on Helping You

The great thing about being a small company is we take your feedback to heart. We ask, listen and we quickly do something about it. At the end of the day, we’re a down-to-earth company, for down-to-earth folks, just like you.

No need to test our products - we’ve done it for you!

Tools, safety equipment, pest control, even workwear, boots and gloves - we’ve tracked down the best for you, so you know if it’s from Gempler’s, it’ll get the job done.

Where to find the best brands? Right here!

Carhartt, Timberland, Columbia, Darn Tough, Gempler’s - we’ll always be on the lookout for the most innovative new products, from companies you know and trust. (And a few you might NOT know yet, like Cobrahead and Rogue Hoe.)


If we are missing certain products, let us know! Send an email to Matt from our product team.

At Gempler's, you'll find top brands like:

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